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What’s the most important CRO metric? (hint: not conversion rate) | Make Real Affiliate Money

What’s the most important CRO metric? (hint: not conversion rate)

Obviously, the ultimate goal of CRO should be to increase sales and quality leads.

But my question for today is: what metric is the best way to approximate the future success of your conversion rate optimization (CRO) efforts. For example, you can measure:

Bounce rate
Time on site
Shopping cart abandonment
Cost per conversion
Clicks
… Read More