How We Use It – 69% of people using WordPress are using it as a fully-fledged CMS, as opposed to a simple blogging platform. This percentage is up 8% since 2011. 7% of people use WordPress as an application platform, which may prove to be a significant demographic in the coming years, and will be the focus on the WordPress 3.7 release.
Who Knows About It – Based on a survey done by WP Engine, it was found that 29% of people know what WordPress is. Matt states that he doesn’t know if this is a good or bad thing, but it does give us a benchmark for future years. Personally I find this statistic quite impressive considering only years ago it was hard to explain to anyone what I did for a living
Who Uses It – WordPress now powers 18.9% of the internet, up 2.2% from last year. Over the past 12 month, WordPress was downloaded a total of 46 million times. This is an exciting stat, and one that I am confident will grow.
Who Uses it (for a little while) – Based on signups on the WordPress.com platform, Automattic found that only 4% of newly created blogs actually experienced continued use, making for an attrition rate of 96%. This is perhaps the most interesting statistic that was revealed. What could be the reason for such a low usage rate? Is WordPress too difficult to use, or is running a website simply too much work for the average person to deal with?
